Poster Campaign
Illustration • Vector Drawing
Course: Introduction to Graphic Design
Timeline: February 2025
Programs used: Adobe Illustrator
Design Project Objective
The theme for the project was cultural storytelling and I picked the topic of cultural foods for festive days around the world. The poster campaign aims to use metaphors to convey a message. I hope to show how food can bring people together, like community, belonging, and embracing identity.
Sketches Drafts
Previously, I did a research project on cultural foods during holidays. I picked a food item for each of the categories of holidays: seasonal, religious, and cultural holidays.
Brianstorming
Mooncakes: Chinese Mid-Autumn Festival,
Toshikoshi Soba: Japanese New Years
Bánh Chưng: Vietnamese Lunar New Year
Mooncakes: Chinese Mid-Autumn Festival